12分钟完整版！蒙牛总裁卢敏放在世界奶业大会全英文演讲

8月5日，2023世界奶业大会在内蒙古呼和浩特市正式召开。内蒙古自治区党委副书记、自治区主席王莉霞，农业农村部总畜牧师张天佐，国际乳制品联合会（IDF）主席 Piercristiano Brazzale，呼和浩特市委副书记、市长贺海东等出席开幕式。

蒙牛集团总裁卢敏放受邀参加并发表英文致辞，表示蒙牛将从“绿色、营养、智慧”三个维度出发，实现全面领先战略。开幕式现场，蒙牛总裁卢敏放的全英文演讲技惊四座，现场媒体和参会嘉宾纷纷称赞。

更绿色、更营养、更健康

蒙牛引领更好的乳业未来

——卢敏放在世界奶业大会上的发言

尊敬的王莉霞主席，尊敬的包钢书记，尊敬的各位自治区领导，

Dear distinguished guests from the dairy industry aboard， and also dear Mr． Piercristiano，

亲爱的各位国际乳业同仁，亲爱的皮克里斯蒂亚诺先生，

Good morning！ I think it’s my honor to be here， and also in my hometown I’d like to use English as a speech language in respect to all our friends from the international．

早上好！非常荣幸来到这里，我想用英语作为我的演讲语言，以示对所有国际友人的尊重。

I think many people know Mengniu． We were actually born in this city， and even a town of this city with a very small space of 25 square meters to start with， and in middle of nowhere． In less than 20 years， Mengniu has become one of the leading dairy companies in the world．

很多人都知道蒙牛。实际上，我们诞生于这座城市，甚至是这座城市里一个不到25平方米、十分偏僻的小民房里。在不到20多年的时间里，蒙牛已经成为世界领先的乳制品公司之一。

We have asked ourselves， what’s the magic about this piece of land？ And I’m sure you probably meet from people who are talking here before our mayor． We are representing the image of green in this piece of land． This is the strong equity that we own in Hohhot and in Inner Mongolia． And that is a secret success factor of us．

我们问自己，呼和浩特的魅力是什么？我相信，你们可能在见到我们的市长之前，就听到很多人谈到这里。绿色是这里的底色，这也是我们呼和浩特和内蒙古拥有的资源禀赋。当然，这也是我们成功的秘诀之一。

On top of that， the entrepreneurship of our people here in Hohhot， in Mengniu has demonstrated the diligent work over the past 20 years to achieve this． And again， a complete supply chain that around this area has been built together with our partners， has formed a tremendous， efficient and focusing on food safety and quality that gives Hohhot a unique place in the world to present a unique position in the dairy industry．

不仅如此，过去二十多年间，来自呼市的蒙牛人，凭借企业家精神和勤奋努力，铸就蒙牛今天的成就。此外，我们携手合作伙伴在这里建立了一个完备的奶产业供应链，全产业链对于高效率、质量及食品安全的重视，更使呼和浩特在全球奶业中占据了独特的地位。

Last but not least， the support from the local government is government in Hohhot， the government in Inner Mongolia， have demonstrated their capability， their commitment and their long-term support to all the enterprises and companies in Hohhot and in Inner Mongolia． That is the reason we are so successful． So on behalf of the 40，000 employees of Mengniu， I want to thank all of you and also welcome our friends to Hohhot， to Inner Mongolia． Thank you．

更为重要的是，内蒙古自治区政府和呼和浩特市政府，长期以来对本地企业发展提供了专业、稳定和有力的支持。我代表蒙牛4万名员工，对你们表示衷心的感谢。同时，也欢迎更多的朋友们来到呼和浩特，来到内蒙古。谢谢你们！

As an Inner-Mongolian Brand， we would also like to announce that， in addition build our new global headquarters here， Mengniu will also build other model industrial projects， including the  Life Science Laboratory， Precision Nutrition and Special Medical Factory， and AI Computing Center here in Hohhot Inner Mongolia．

作为世界奶业的“蒙字号”，我们宣布，除了蒙牛正在呼和浩特建设的全球新总部外，我们的生命科技实验室、精准营养与特殊医学工厂、AI算力中心等标杆产业项目，都将在内蒙古和呼和浩特投建。

And also， I want to do a little bit of advertising． For any companies and enterprises that want to invest in China， please come over to Hohhot．  You will be surprised and you will find great success in this piece of magic land． Now I think Mengniu will get our 24th anniversary this month and moving to next year we are going to our 25 years． So we have set up a mission for ourselves， and also a question for ourselves．

在此，我也想打个广告。对于任何想要在中国投资的企业，请到呼和浩特来，您将惊讶于在这片神奇的土地上取得巨大的成就。这个月，蒙牛将迎来公司成立24周年纪念日，并开启又一个25年的新征程。因此，我们为自己设定了一个目标，同时也给自己提了一个问题。

For the next 25 years， what should we do？ I think many Chinese companies， or Chinese dairy companies， have impressed the world by scale and size in the last 20 or 25 years． We have done a great job in achieving that． But you want to impress the world again in the next 25 years， what  that will be？ Then I want to share with you in my speech．

在接下来的25年里，我们应该做什么？我认为，在过去的20年到25年里，许多中国企业，尤其是中国奶企的发展速度和企业规模给全世界留下了深刻印象，我们在这一方面确实做得很好。但如果我们想在未来的25年，再次给世界留下深刻的印象，那将是什么呢？接下来我想在我的演讲中与大家分享。

In simple three words， the first word is about leadership in GREEN． And leadership strategy in GREEN means that we will be able to develop a total GREEN strategy to achieving a better planet and  also a much sustainable dairy  in China．

用简单的三个词来概括。第一个就是“绿色领先”。绿色领先意味着我们要制定一个全面的GREEN可持续发展战略，让中国奶业实现更可持续的发展，共同建设一个更加美好的地球。

In Mengniu， we have set up specific goals on this GREEN strategy， meaning first we will reduce in carbon emissions by 1 million tons on the farm side， 100% recycling of cattle waste， 1 million acre of soil improvement； 1.7 million cows with total animal benefit， and all factories of Mengniu are going to be  green factory certification by the end of 2030．

蒙牛已经为这个绿色领先战略设定了具体目标：到2030年，我们要实现合作牧场减碳100万吨，实现100%粪肥绿色循环，改善100万亩土壤健康，为170万头奶牛创造良好生活条件，并且蒙牛所有工厂都将获得绿色工厂的认证。

Let me give you a typical example that we made． In Inner Mongolia， organic farming we built in the middle of desert has completely changed the environment of that place． We planted 97，000，000 trees in 12 years to build that organic farm， and 200 square kilograms changed from desert to green land． This is the magical change we have made to build a model farm in the future about how we grow organic and sustainable farm in China．

我们已经开始了行动，我来给大家介绍一个案例。在内蒙古乌兰布和沙漠，我们在沙漠腹地开展的有机农业建设，已经彻底改变了那个地方的气候环境。我们在12年内种植了9700万棵树，200平方千米的沙漠变成了绿洲，建设了有机奶源地。这是我们通过可持续的有机农业建设，在国内打造的绿色样板项目。

The second word I said is even more nutritious， meaning leadership in nutrition． I think our mission of the dairy industry has always about bringing the best nutrition for our people． So even more nutrition will ask us about what is the future about？ The future is to provide value， even value than today． Now we have started our journey to do that nutritious product for the future．

第二个关键词是“营养领先”，这意味着在营养领域的领导力。我们奶业的使命一直都是为人们提供最佳的营养，这也让我们不断思考未来的发展方向是什么？未来蒙牛必将为消费者提供更多价值，现在，我们已经启动了致力于开发未来营养产品的研究。

In the past we have been developing fantastic products， our milk， our yogurt， our cheese， you know everything that is related to the dairy． In the future， we will have huge opportunities to develop technical skills and develop real good ingredients that probably rarely finding． So I could share with you one typical example we have achieved．

过去，我们一直在开发出色的牛奶、酸奶、奶酪等乳制品。未来，我们在研发技术技能和稀有营养成分开发方面拥有巨大的机会。所以，我跟大家分享我们的一个典型案例。

We have developed the human milk oligosaccharides（HMOs）， the first one that has been developed by a dairy company like Mengniu in China． And also the first one which is going to be approved by China Health Commission in the next few months together with HMOs giants DSM and IFF． So we feel very proud that we are the only one today that developed that type of technology and this is a very critical ingredient that you find in human milk． This is the NO.3 in terms of content in human milk． Together with our peers， together with the industry leaders and supply chain， we are developing a lot of initiatives in R&D to significant raise our capability in innovation， to basically build even more nutritions．

HMOs是母乳中第三大固体成分（仅次于乳糖和脂肪，高于蛋白质），具有调节免疫，帮助大脑发育及调节肠道菌群等重要健康功效。同时，HMOs很难从牛乳或羊乳中获得，因此非常稀缺。蒙牛是中国乳企中首个成功自主研发成功HMO的企业，目前，我们的HMO已通过中国农业农村部安全性评估和卫健委技术评审，即将和国际原料巨头荷兰帝斯曼、IFF成为国内首批批准企业，迈向产业化。HMO只是一个例子，我们与技术合作伙伴、行业领袖与产业链合作方一起，正在开展大量针对显著提升创新能力的研发工作，开发更加营养的产品。

The third word is even more smart． So leadership in smart by 2030 is again a very important element of Mengniu． So digitalization of the entire supply chain， all the way from feeding to the basically manufacturing and also delivery to our consumers， which are tremendous efforts that we need． Because you know the whole process covers from the first to the third industry and that is the tremendous job that we need for the future．

第三个词是‘’智慧领先‘’。到2030年，智慧领先将成为蒙牛更加重要的组成部分。我们将全数智化覆盖到供应链，从饲养、加工再到我们的消费者终端，这其中需要我们付出巨大的努力。因为这个过程覆盖了第一、第二和第三产业，这是我们未来需要做的重要工作。

In this area， we want to share with you one example that we built a smart factory， the first one in the world that are real automation． A typical factory like that will have 3000 people． But we only have 100． 100 people could achieve one million tons of production， 10 billion RMB of sales． Only 100 people running that factory with full automation．

在这方面，我们想与大家分享一个例子。今年5月，我们建成了全球首个真正实现全数智化的工厂。相比同类传统工厂需要3000名员工，我们这个工厂只需要100名员工。只有100人来管理这个工厂，实现了100万吨产能和100亿人民币产值，完全实现了数智化。

Another example is that we launched MENGNIU.GPT， focusing much more on providing nutrition advice to our consumers． In China， on average， every 100，000 people in China， only have 0.3 nutritionist support． On the global level， the nutritionists per 100，000 is about 27． There is a huge gap that we need to build up． We want to use a most advanced technology which they are to supply every single consumer with free consultancy of nutritional services．

另一个例子是我们发布了MENGNIU.GPT，用于为消费者提供营养咨询服务。在中国，每10万人平均只有0.3名营养师提供专业咨询服务，而全球水平是每10万人约有27名营养师。这存在着巨大的差距，我们希望利用最先进的技术，即人工智能，为消费者提供免费的营养咨询服务。

All these three are basically the means it‘s not the ultimate objective， because our ultimate objective is providing a better and healthy life of our consumers， which is our vision and mission． We said every drop of nutrition will enlightening a life of every single individual．

绿色、营养、智慧，这三者都是相互交织的，但还不是我们的最终目标。我们的最终目标是为消费者提供更好更健康的生活。点滴营养、绽放每个生命，是我们永远使命。

Last but not least， I think it’s also important to share with you everything I just talked about． We are working with our partner， but at the same time we show our openness． So I just talked about all the pattern， the smart factory， MENGNIU.GPT， we are free and open to share with all the industry partners and supplier． You can come over， we will open that for you． Open the data source for you and share with you because we believe only through openness， we will be able to develop a better future for our industry．

最后，我认为，与大家分享我刚才谈到的一切，这也很重要。我们与合作伙伴一起工作，但同时我们也对外展示我们的开放性。所以，我刚才谈到的所有模式、数智化工厂和MENGNIU.GPT都是开放的，可以分享给所有行业伙伴和供应商。我们将开放数据源并与大家分享，因为我们相信只有通过开放，我们才能为奶业建设一个更好的未来。

So thank you very much for let me have this chance to share with you． At the end of the presentation， I’d like to share with you， our vision about future． Maybe this‘s just a dream， maybe this is just an inspiration． But I think it’s important to share with you and particularly in conference like this． On the world dairy conference， we have to show the world，our Chinese entrepreneurs，our dream，our vision about the future。Thank you for being patient。

非常感谢大家给我分享的机会。在发言最后，我想与您分享一下我们对未来的畅想。也许这只是一个梦想，也许这只是一种灵感。但我认为将这些与各位分享很重要，尤其是像这样的会议上，我们都要向世界展示我们对未来的梦想和憧憬。感谢您的耐心聆听。